Commenting on the news from the NHS around people being offered health checks online instead of face-to-face GP consultations, Hamish Grierson, co-founder and CEO at proactive health company, Thriva, said:
“Solutions that ease the pressure on GP clinics should be welcomed and this move offers the government an opportunity to empower people to understand more about their bodies and take action on that information.
“We live in a world which has traditionally taken a one-size fits-all approach to health, but we’re seeing that this is no longer fit for purpose. A growing number of consumers are demanding a more proactive, personalised and technology-enabled health system – and the government can play a role in ensuring this is delivered in the right way.
“Innovative companies working in the proactive health space can bolster a programme like this, by helping get to a deeper level of data using at home tools, coupled with cutting edge technology that can spot trends and patterns.”