As part of Nutrition and Hydration Week, which runs from 14-20 March 2022, NESCAFÉ Original within Nestlé Professional is hosting an interactive care morning on Thirsty Thursday, which is on the 17th March. Nutrition and Hydration Week is an annual event with a shared objective to highlight, promote and celebrate improvements to the provision of nutrition and hydration in the care sector locally, nationally and globally.
According to the British Nutrition Foundation, hydration is particularly important for older adults who are not in good health or have mobility issues, as well as other vulnerable adults. They may be more at risk of dehydration, and so need to be supported with regular fluid intake. During the free virtual event for care homes across the UK, the NESCAFÉ team together with Andy Jones from Nutrition and Hydration Week will be talking to care home managers and residents about the importance of hydration. In addition, a mindfulness expert will take residents through different exercises to improve their wellbeing, and a live band will play smooth grooves to boost their mood and keep them energised.
As part of the Thirsty Thursday event, NESCAFÉ Original is also providing a downloadable pack of fun and exciting activities for care home managers to engage with residents throughout the week, which gives them the chance of winning a tasty NESCAFÉ Original hamper.
Cecilia Farr, Beverages Brand Manager at Nestlé Professional, says: “At NESCAFÉ we know that when it comes to happy staff, residents and visitors, it’s often the little things that make a big difference to their day. In fact, according to the Caterplus & Elior Report 2019, the food and drink offering of care provisions is a deciding factor for 60% of people. Furthermore, a Streetalk Staff attitudinal survey confirms that 70% of staff members agree that they feel more valued if their place of work has a good quality coffee offering.
“Like a decent cup of coffee from a brand they know and love. NESCAFÉ is the Nation’s favourite coffee, with 4 billion cups drunk every year. We have recently renovated NESCAFÉ Original, to offer our consumers the same full and bold flavour they love, now smoother. Our new packaging highlights our Cup of Respect programme and encourages consumers to recycle our infinitely recyclable tins once they are empty. We want to highlight this on Thirsty Thursday with our care morning activities.”
Andy Jones, Nutrition & Hydration Week adds: “We are excited to be working with NESCAFÉ Original to celebrate Thirsty Thursday. Nutrition & Hydration Week aims to create energy, focus and fun to highlight and educate people about the value of food and drink in maintaining health and wellbeing in health and social care. The care morning activity is a great way to engage residents – and to have a bit of fun.”
To register to the event and receive the activity pack please visit: https://us02web.zoom.us/webinar/register/WN_r0V_HJwATPa0jNuaCYNGnQ
